Concept_

The design of the can is influenced by the typical coconut that we are used to see while having fresh coconut water. The texture and the color of a real coconut are graphically represented in this label design. The logo consist of a wordmark and three circles on the upper right corner which visually represents the circular pattern that can be seen on the outer shell of a coconut. The design of the label includes vertically placed logo in white which intend to deliver a sense of dynamism and freshness.